Bob Park has spent a total of 21 years as lead programmer, team manager and manager of technology groups for a large supermarket chain and a major university in Philadelphia before meeting his wife "to be", across the country.

In 1998 Bob moved to Hollywood , married and embarked on exciting projects with Nielsen Entertainment. After the implementation of Nielsen's first move into online market research, Bob then took that technology to Las Vegas to work with Nielsen's television clients to create state of the art testing facilities at the MGM Grand and the Venetian. These sites used Nielsen's survey software developed for the web, and converted it for use in a studio environment, incorporating dials for real time audience response to stimuli. CBS has repeatedly credited this facility for a large portion of their successes in the prime time television market.

After the Vegas project was up and operational, Bob moved to Nielsen's movie studio testing unit, NRG, and took their paper and pencil based nationwide survey process and replaced it with a fully digital system. Using a "built from the ground up" technology, NRG quickly and efficiently delivered digitally protected movie trailers and surveys to 150 plus malls each weekend for testing, and automatic tabulation back to headquarters throughout the weekend, for Monday delivery to the studios. The project was a complete success.

It was time for Bob to move onward directing his attention to his own company, devoting his full time to the tools he had been developing for a broader and more affordable survey engine, in particular, with his eye on the political market. Analysis suggests that our current set of tools is ideal for the political arena, but also has application usable in other areas such as testing product commercials, music videos, video game ads, and much more.

In 2005 Bob moved from Hollywood to a quiet location in Washington State, taking with him Hollywood Webs, and has been polishing, testing and refining the tools needed to become the only player, so far, in this new segment of the market, in the name of ®Strategic Opinions.